Acquire essential skills to boost your website's speed and performance.
Drive more traffic and conversions by improving SEO rankings.
Gain confidence in utilizing technical SEO tools to maintain your site's health.
This module introduces the core concepts of technical SEO and explains why website speed is a cornerstone of user experience and search engine performance. Participants will learn the primary components that influence a website's technical health. The module sets the stage for more advanced topics by framing the importance of performance metrics and optimization tools. Understanding Technical SEO The Importance of Website Speed Overview of Essential SEO Tools
This module focuses on the metrics and tools required for assessing website performance. Students will learn how to interpret data from Google PageSpeed Insights, Core Web Vitals, and Search Console. The module leverages frameworks and best practices from leading books to ensure practical understanding. By the end, learners will be prepared to benchmark their sites effectively. Using Performance Analysis Tools Understanding Core Web Vitals Analyzing Crawl Errors and Performance Data
This module dives deep into actionable tactics for optimizing website speed. Covering aspects such as request reduction, compression, caching, and image optimization, students will learn industry best practices. The lessons build on both theoretical frameworks and practical application. Detailed examples from leading web performance books are included to ensure clarity. Minimizing HTTP Requests Enabling Compression and Caching Image Optimization Techniques Utilizing Content Delivery Networks (CDNs)
This module covers sophisticated strategies such as structured data implementation, resolving crawl issues, and enhancing mobile-first experiences. Students will delve into technical enhancements that can give websites a competitive edge. Lessons incorporate insights from leading texts and practical case studies. Emphasis is placed on both theory and actionable techniques. Implementing Structured Data Addressing Crawl Errors Mobile-First Optimization
This module explores modern solutions like Progressive Web Apps (PWAs), Accelerated Mobile Pages (AMP), and JavaScript framework optimizations. It explains how these technologies contribute to faster load times and improved engagement. The lessons combine theoretical insight with practical implementation advice. References to industry literature provide a strong foundation for innovation. Understanding Progressive Web Apps (PWAs) Leveraging Accelerated Mobile Pages (AMP) Optimizing with JavaScript Frameworks
This final module consolidates the course content by teaching students how to develop an integrated optimization strategy. It covers the creation of actionable plans, analysis of case studies, and the importance of continual performance monitoring. Learners will see how diverse techniques work together to drive SEO success. Future trends and evolving best practices are also discussed. Developing an Optimization Plan Analyzing Case Studies Continuous Monitoring and Improvement Future Trends in SEO and Performance
Interactive real-time Q&A with AI guidance for effective learning.
Flexible learning pace—study anytime, anywhere, at your convenience.
Hands-on practice with top SEO tools for tangible results.
Practical applications and examples from real-world case studies.
Comprehensive optimization plans to implement immediately.
Continuous updates on trends to keep your skills relevant.