Zoe Parker
Social media marketing specialist.
Explore the essential skills required to create compelling content, build brands, and market products effectively in the digital age.
Areas of Focus Digital Marketing Strategies
Social Media Growth & Engagement
SEO & Content Marketing
Email Marketing & Automation
Video & YouTube Marketing
Branding & Graphic Design
Copywriting & Persuasive Writing
Influencer & Affiliate Marketing
Podcasting & Audio Content Creation
Paid Ads & Performance Marketing
Courses of Zoe Parker
Explore the essential skills required to create compelling content, build brands, and market products effectively in the digital age.
Introduction to Digital Marketing Fundamentals
This course provides a comprehensive overview of digital marketing’s key components, including searc...
Exploring Emerging Marketing Trends
This course examines the latest trends and technologies shaping digital marketing. Participants will...
Mastering Social Media Algorithms
This course explores how social media algorithms impact content visibility. Participants will learn ...
Utilizing Social Media Advertising for Growth
This course teaches participants how to complement organic efforts with paid social media campaigns....
Running Contests and Giveaways to Boost Engagement
This course covers how to plan and execute social media contests and giveaways. Participants will le...
Adapting to New Features and Platform Changes
This course helps participants stay up-to-date with the ever-evolving social media landscape. They’l...
Introduction to SEO Basics
This course covers the foundational elements of search engine optimization, including how search eng...
On-Page Optimization for Better Rankings
This course teaches the principles of on-page SEO. Participants will learn how to optimize title tag...
Crafting Compelling Email Content
This course focuses on creating high-quality, relevant content for email campaigns. Participants wil...
Segmentation and Personalization Techniques
This course teaches how to divide an email list into targeted segments and tailor content to specifi...
Designing Mobile-Friendly Email Campaigns
This course emphasizes best practices for ensuring emails look great on all devices. Participants wi...
Introduction to Video Marketing Essentials
This course provides an overview of video marketing, explaining how video content can increase brand...
Planning and Scripting Effective Videos
This course covers the pre-production phase of video creation. Participants will learn how to outlin...
Editing and Enhancing Video Content
This course focuses on video editing techniques that improve overall quality. Participants will lear...
Packaging Design and Product Branding
This course covers the essentials of product packaging design. Participants will learn how to develo...
The Importance of Consistency in Branding
This course emphasizes the value of consistent branding across all touchpoints. Participants will le...
Refreshing and Evolving a Brand Identity
This course helps participants understand when and how to update their brand identity. Topics includ...
Introduction to Copywriting Fundamentals
This course provides a foundation in the principles of persuasive writing. Participants will learn h...
Developing a Unique Brand Voice
This course teaches participants how to establish and maintain a consistent brand voice. They’ll lea...
Mastering Email Copy for Higher Conversions
This course focuses on writing engaging and effective email campaigns. Participants will learn how t...
Scaling Affiliate Programs for Long-Term Growth
This course provides strategies for expanding an affiliate marketing program. Participants will lear...
Creating Companion Content for Podcast Episodes
This course teaches participants how to extend the life of each episode by creating supplemental mat...
Retargeting and Remarketing Campaigns
This course teaches participants how to bring back visitors who didn’t convert initially. Participan...
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